Rising interest in hybrid and electric vehicles

According to an analysis of research conducted in France, Google has revealed that car owners are asking numerous questions before deciding to change their vehicles, with particular interest in hybrid and electric options. The data, observed on September 25, 2026, covers the previous twelve months and highlights significant trends in automotive searches.

Surge in specific engine-related queries

Searches related to "hybrid or electric" have increased by 750% in twelve months, while "electric or gasoline" has risen by 800%. Additionally, the query "which engine to choose" has increased by 100%. Searches for "hybrid car" have increased by 20%, while "gasoline car" has decreased by 6% and "diesel car" by 7%.

Growing concerns about electric vehicle practicality

Interest in electric vehicles is also growing, with searches specifically focusing on "electric car" increasing by 70%. However, the data also show that users are increasingly concerned with the practical aspects of electric vehicles, such as battery life, recharge time, range, and the cost of recharging.

Increased focus on cost and financing options

Beyond engine type, budget considerations are also prominent in searches. The query "economic car" has increased by 120%, compared to 70% for "cheap car." Interest in the cost of insurance has risen by 60%, and searches related to car financing have increased by 50%. Searches related to car leasing have increased by 30%, while those related to "social leasing" have surged by 190%.

Search trends do not equal purchase intentions

The data highlight that car owners are not only trying to discover electric cars but are also evaluating whether these vehicles align with their daily habits and financial situations. However, it is important to note that these figures measure the evolution of searches and do not directly indicate purchase intentions.