Apple's 2027 MacBook Pro changes

Apple is expected to stop producing high-end MacBook Pro models without touchscreens by 2027, according to reports. This shift would leave only the entry-level 14-inch models without touchscreens, while high-end models would feature the technology.

Touchscreens as a feature distinction

Touchscreen technology would become a key differentiator for high-end MacBook Pro models. These models would be equipped with Pro and Max chips, distinguishing them from entry-level models with basic chips.

Discontinuation of non-touchscreen high-end models

Mark Gurman of Bloomberg reported in the Power On newsletter that Apple may discontinue non-touchscreen versions of the 16-inch high-end MacBook Pro. The first touchscreen models are expected to launch in 2027.

14-inch MacBook Pro updates

The 14-inch MacBook Pro will remain the most affordable option in Apple's lineup and will not receive a touchscreen upgrade. It is expected to feature an M7 processor and a redesigned, thinner chassis.

Price differences and market positioning

The decision to phase out non-touchscreen high-end models increases the price gap between Apple's entry-level and flagship laptops. The 14-inch model will cost 2299 euros, while the touchscreen version will start at 3299 euros.

Impact on consumer choices

This change means buyers will need to consider whether touchscreen technology justifies the higher cost. The MacBook Neo and MacBook Air will remain the most affordable and mid-range options, respectively.

Touchscreen as a new pricing factor

The touchscreen is now becoming a key factor in determining a MacBook's price category. Previously, factors like processor performance and display quality were more influential in price differences.

Consumer evaluation shift

The introduction of touchscreens may change how consumers evaluate MacBook Pro models. Buyers will not only consider processing power but also whether the added cost of a touchscreen is worth it.