In 1971, a young feminist author and journalist named Letty Cottin Pogrebin met Gloria Steinem at a women’s conference in Washington, D.C. This meeting changed Pogrebin’s perspective on the women’s movement. She realized that her earlier approach—encouraging women to adapt to a male-dominated world—was not the right path. Steinem, a leading figure in the feminist movement, was instead focused on organizing to change the system itself. The two women spent the night discussing ideas and brainstorming, after which Steinem invited Pogrebin to join her in creating Ms. magazine.
Launched in December 1971 as an insert in New York magazine, Ms. made its debut with a striking image of the Hindu goddess Kali, depicted as pregnant and juggling multiple responsibilities with her eight arms. The magazine’s strapline, "the Housewife’s Moment of Truth," reflected its mission to confront the realities of women’s lives. The following year, Ms. published its full debut issue with the provocative cover: "Wonder Woman for President." The magazine tackled a wide range of topics, from egalitarian marriage to the challenges women faced in accessing loans and credit. It aimed to bring feminism into the mainstream and focused on issues like abortion, rather than traditional women’s magazines topics like recipes or fashion. The magazine sold out quickly and remained a significant voice in the feminist movement throughout the 1970s and 1980s, evolving over time but still published today.
When news of Steinem’s death at 92 reached Pogrebin, she was overcome with emotion, crying hysterically. Yet, she soon shifted to honoring her long-time collaborator and friend, who had been a central figure in the women’s movement for over five decades. Pogrebin described Steinem as someone who lacked ego and was deeply empathetic. She recalled meeting Steinem at the founding of the National Women’s Political Caucus, an organization that brought together key feminist leaders like Betty Friedan, Shirley Chisholm, and Bella Abzug. Pogrebin, who had initially worked closely with Friedan, came to understand the importance of diverse voices in the movement.
Steinem, according to Pogrebin, had a unique ability to make feminism appealing and accessible. Her eloquence and calm demeanor contrasted with the more fiery approach of Friedan. Pogrebin noted that Steinem’s quiet strength and ability to inspire action were crucial to the movement’s success. Even after their time at Ms. magazine, Pogrebin and Steinem remained close, maintaining a friendship that included family connections. Pogrebin remembered Steinem’s positive outlook, shaped by a difficult childhood in poverty. Despite the challenges facing women today, Steinem remained hopeful, focusing on the power and potential of young women rather than on current political setbacks or cultural backlash.
Gloria Steinem's Legacy Lives On Through Feminist Collaborations and Ms. Magazine
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