Film redefined thriller genre

Thirty-five years ago, in 1991, The Silence of the Lambs, directed by Jonathan Demme and starring Jodie Foster and Anthony Hopkins, redefined the codes of the thriller genre. The film follows Clarice Starling, a young FBI trainee, who is tasked with interrogating Dr. Hannibal Lecter, an incarcerated psychiatrist known for murders and cannibalism, to profile and neutralize "Buffalo Bill," a serial killer who kidnaps and kills young women.

Poster became cultural icon

The film's promotional poster, designed by Dawn Baillie of the Dazu agency, became a cultural icon. The poster features Clarice Starling's pale, blue face framed against a dark background, with her eyes glowing red and her mouth covered by a death's head sphinx, a symbol of metamorphosis and the killer's signature.

Design broke traditional formula

According to journalist Erik Piepenburg of the New York Times, before 1991, thriller and horror film posters followed a standard formula, such as the killer's knife or a terrified woman. Dawn Baillie's design broke from this tradition by focusing on a psychological portrait of Clarice. Angelina Lippert, curator of an exhibition on Baillie at the Poster House museum, noted the poster's indelible visual anxiety.

Posters faced censorship

Jonathan Demme suggested incorporating Dalí's photograph on the back of the butterfly. However, the Motion Picture Association (MPAA) required the removal of the nude bodies from the official poster, leading to the use of models in full-body form-fitting suits. The poster was crowned "best movie poster of the last 35 years" at the Key Art Awards in 2006, remaining a masterpiece of visual storytelling.