Video launches Christmas season

Mariah Carey announced "It's tiiiiime!" in a new video released on Sunday, November 1, 2026, as she officially launched the Christmas season. The 55-year-old singer, styled as a rock musician with pink hair and bold makeup, appears in a New York bar celebrating Halloween before switching to a Christmas-themed outfit and being lifted to the top of a Christmas tree.

Video features iconic song

The video features Mariah Carey’s hit song "All I Want for Christmas Is You," which she co-wrote with Walter Afanasieff. The track originally appeared on her 1994 Christmas album Merry Christmas and has since become a staple of end-of-year celebrations.

Song generates significant royalties

According to celebritynetworth, "All I Want for Christmas Is You" had generated 80 million dollars in royalties by December 2024, since its initial release. The song continues to be a major revenue source for the singer, with Forbes reporting that it earns between 2.5 and 3 million dollars in annual royalties as of 2023.

Chart record for the song

In December 2023, "All I Want for Christmas Is You" broke the record for the longest time spent at the top of the American Billboard Hot 100 chart. It remained number one for twenty weeks, surpassing previous records held by "A Bar Song (Tipsy)" by Shaboozey and "Old Town Road" by Lil Nas X with Billy Ray Cyrus, which had each spent 19 weeks at the top.