As the school year begins, BFMTV is launching a new edition of its program FORUM BFMTV, focusing on the rising cost of living in France. The show highlights the growing challenges faced by everyday citizens, including rising prices for food, housing, and other essentials. In a recent segment, Ouahmed, a convenience store owner in Paris, expressed concern, saying, "It seems we are reaching a blocking point, we don't know how the future will unfold." His comments reflect the anxiety many small business owners and consumers are feeling amid persistent inflation and economic uncertainty. The program aims to address the pressing issues that are at the heart of public concern in France. With inflation affecting households across the country, the topic of purchasing power—how much people can afford to buy with their income—has become a central point of discussion. Many families are struggling to make ends meet as prices for basic goods continue to rise, leading to a decline in their overall quality of life. BFMTV is hosting a special evening of live discussion to explore these challenges in more depth. The event will bring together experts, policymakers, and citizens to examine the causes of the rising cost of living and potential solutions. This format allows for real-time interaction and provides a platform for diverse perspectives on the economic situation in France. The timing of the program is significant, as it coincides with the start of the school year, a period when many families are already feeling the financial strain. With the cost of school supplies, transportation, and other related expenses adding to the burden, the need for open dialogue and actionable solutions is more urgent than ever. BFMTV's initiative underscores the importance of addressing these issues in the public sphere, ensuring that the voices of ordinary citizens are heard and considered in the national conversation.