Market for connected glasses grows rapidly

The market for connected glasses, which are smart devices that can record video, take photos, and use artificial intelligence, is growing quickly. Sales increased by 263% in the first half of the year, according to research firm Counterpoint Research.

Major companies lead the market

Leading companies in this market include Meta’s Ray-Ban smart glasses and models from Chinese companies like Xiaomi and Alibaba. These AI-enhanced glasses are expected to be popular holiday gifts, as they offer features like voice assistants and real-time information.

Privacy concerns arise

The rise in connected glasses has raised concerns about privacy and unwanted behavior. A group called 3018, which supports victims of cyberbullying, reported about twenty cases since the start of the year where young girls or women were filmed without their consent in public spaces. These videos are often shared on platforms like TikTok as pranks or to gain attention.

Glasses' security features are criticized

The security features of connected glasses, such as an LED light that signals when recording is happening, are considered inadequate. The light can be hidden using lens covers, stickers, or tape. This problem is similar to what happened with Google Glass, which were discontinued over a decade ago due to public backlash and social rejection.

New glasses are harder to identify

Unlike Google Glass, which were clearly visible, the new generation of connected glasses looks like regular glasses, making it harder to tell if someone is recording. This has led to new concerns about how people can be filmed without their knowledge.

Privacy risks are highlighted

The BEUC, a European consumer rights group, has warned that these devices can threaten privacy by secretly recording sensitive information such as health data or political views. These risks are especially high for vulnerable groups like women and children, and could lead to issues like racial profiling or mass surveillance.

Regulatory calls for action

The BEUC has urged the European Commission and the European Data Protection Board to examine the risks of connected glasses and ensure they comply with the General Data Protection Regulation (GDPR). They suggest stricter rules on manufacturers or even banning cameras in certain public places.

France reviews data protection laws

In France, the CNIL, the national data protection authority, is looking into how connected glasses comply with personal data laws. Until then, the Commission advises users to disable recording functions when not needed and avoid using the glasses in places where people expect privacy.

Users advised on responsible use

Users are reminded that the right to one’s image is protected by law. They should get consent before filming others and be cautious about sharing content online, as even harmless posts can have long-term effects on people’s lives.