Greta Garbo, the legendary Swedish-American actress, has been brought back to life using artificial intelligence for a commercial promoting ball bearings, according to multiple reports. The advertisement, created by SKF, a major manufacturer of ball bearings, invites viewers to "pay as if it were 1919." With the blessing of Garbo's family, known as The Sphinx, her face and voice were recreated using AI tools such as Seedream and Nano Banana Pro. The process involved crafting detailed textual prompts to ensure a high degree of accuracy, while avoiding the use of existing images or videos to sidestep copyright concerns. A human actress performed motion capture to bring the AI-generated version of Garbo to life. Craig Reisfield, one of three family members overseeing Garbo's legacy, described the AI recreation as "quite incredible and realistic" and expressed hope that it might pave the way for her return to film. He praised the AI's ability to capture Garbo's expressions, clothing, and voice, calling the experience "moving" and "amazing." The connection between SKF and Garbo may seem tenuous, but it is worth noting that she had previously appeared in an SKF advertisement in 1921 while she was still alive. The AI version of Garbo initially bore a resemblance to Liz Truss, the former British Prime Minister, but the final result was deemed satisfactory. The Guardian noted that the recreation "goes beyond the uncanny valley" and does not cause discomfort among viewers. The process was described as intensive, requiring significant effort to achieve the desired outcome. The project has sparked conversations about the potential for AI to revive other Hollywood actors, with Reisfield pointing out that Garbo's unique history and ability to captivate audiences make her an ideal candidate for such an endeavor. The situation has drawn comparisons to the 2013 animated film The Congress, which features Robin Wright as an actress who agrees to have her body digitized for use in various projects. Directed by Ari Folman, the film raised concerns about the implications of digitizing actors' likenesses, a topic that remains a point of debate in Hollywood. While some studios may be interested in forming partnerships with AI technology, many actors, screenwriters, and technicians see it as a potential threat to their future careers.