Cultural minister outlines press subsidy reforms

French Minister of Culture Catherine Pégard announced plans to reform press subsidies during the Albert-Londres prize ceremony on October 27. The reforms aim to better compensate content used by AI and adjust how subsidies are allocated to print media.

Subsidy criteria to focus on editorial investment

Pégard confirmed that direct and indirect subsidies to print media would remain at a "high level" in the 2027 finance bill. However, the criteria for their allocation will change, with a greater emphasis on editorial investments, especially the remuneration of professional journalists.

Supporting journalistic employment and quality content

The reform will shift the focus of subsidies for pluralism from the number of titles to the amount of investment in editorial teams. This principle, already used for online-only media since 2022, will be extended to national dailies starting in 2027. The goal is to directly support journalistic employment and encourage in-depth reporting.

AI and the need for fair compensation

AI and neighboring rights were also central to the minister’s speech. Pégard emphasized the need to regulate digital platforms and generative AI, noting that while these platforms generate traffic, they do not sufficiently fund the information they distribute.

Balancing AI as a tool for journalists

The minister stressed that AI should serve journalists by enhancing their investigative and analytical work, rather than replacing it. She reiterated the importance of protecting copyright and neighboring rights, calling them the foundation of France’s and Europe’s creative economy.

Continuing dialogue on AI licensing

Pégard highlighted the need for ongoing dialogue between the AI industry and media sectors to develop a licensing market that benefits both sides. However, she did not provide a timeline or new legislative proposals at this time.

Commitment to press freedom and safety

In her speech, Pégard reaffirmed the government's commitment to press freedom, pluralism, and the safety of journalists. She mentioned efforts to combat disinformation and foreign interference, referencing the VIGINUM program and a recent Senate bill addressing foreign interference in democratic processes.