New flights to Guadeloupe

The Guadeloupe Islands are launching new direct flights from mainland France to boost tourism during the winter season. These flights are set to begin in late December and are expected to make the islands more accessible to regional visitors.

Participation in IFTM fair

The Guadeloupe Islands are participating in the IFTM fair, a major international travel trade show, with 24 co-exhibiting partners. These include tourism offices, hotels, airlines, and tour operators showcasing the archipelago’s diverse attractions.

Focus on Route du Rhum

A key highlight of Guadeloupe’s presence at the fair is the Route du Rhum, a famous sailing race that ends in the islands. The Tourism Committee aims to use the event to generate interest among travel professionals and convert that enthusiasm into bookings.

Diverse partnerships showcased

The Guadeloupe Islands are emphasizing the variety of their tourism offerings through partnerships with different businesses. Saint-Martin Tourism Office is the main partner, along with specialized tour operators, hotels, and transport providers.

Strategic approach for winter tourism

With new flights and the Route du Rhum event, Guadeloupe is positioning itself to strengthen its appeal to French tourists during the winter season. The islands aim to use these two initiatives to increase visibility and sales in the French market.