Apple's MacBook Neo faced price hikes and connectivity issues, but Amazon's reoffering at launch prices revived interest in this student-friendly laptop.
Apple introduces new MacBook Neo
Apple launched its MacBook Neo on March 11, 2026, offering two versions: a 256 GB model priced at 699 euros and a 512 GB model with Touch ID priced at 799 euros. The company aimed to provide an affordable option for students who could not afford a MacBook Air.Price increase affects affordability
On June 25, Apple raised the price of the MacBook Neo by 100 euros, making the 256 GB version cost 799 euros and the 512 GB version 899 euros. This increase came amid a surge in memory prices, which impacted the laptop’s affordability.Amazon offers original price
Amazon entered the market by offering the 512 GB version of the MacBook Neo at its original launch price of 799 euros. This move made the laptop more attractive again for potential buyers, particularly students.Performance and features
The MacBook Neo features a design consistent with other MacBooks, an A18 Pro chip that operates quietly, and approximately ten hours of battery life. The A18 Pro chip is similar to the one used in the iPhone 16 Pro, though its performance raised questions at the time of its announcement.Suitability for office tasks
The laptop is sufficient for office use, allowing users to work on word processing, edit spreadsheets, and retouch photos using applications like Canva. It includes 8 GB of RAM, which is adequate for multitasking in office tasks, though users cannot purchase additional RAM at the time of purchase.Storage and battery life
Apple claims up to 11 hours of web browsing and up to 16 hours of video playback with the MacBook Neo. In most cases, users should be able to last the day without needing to recharge. The 512 GB storage is more than sufficient for office use.Design and display
The MacBook Neo stands out in terms of design compared to many laptops at this price, which often use plastic chassis. Apple reused the design of its more expensive machines, giving the MacBook Neo a genuine premium look. The 13-inch Liquid Retina screen displays a brightness of 500 nits, which is average for machines sold at this price.Connectivity limitations
The main drawback of the MacBook Neo is its connectivity. Apple only provides two USB-C ports and a headphone jack, whereas MacBook Air models have two Thunderbolt 4 ports and a MagSafe charging port. The second USB-C port on the Neo is limited to USB 2 (480 Mbit/s), and only the first can drive an external monitor. To connect an HDMI cable or a USB-A hard drive, users will necessarily have to purchase an adapter.