"An allure with nowhere to go"… This is the guiding principle behind the spring-summer 2027 collection by Marie Adam-Leenaerdt. The designer’s vision is simple: to make chic accessible in every setting—whether in the marketplace, the supermarket, or the garden. The collection was presented on the second day of Paris Fashion Week, in the 5th arrondissement, a vibrant area near the Pantheon and the Latin Quarter, known for its youthful energy and intellectual charm. Upon entering the venue, the dim lighting immediately drew attention to a row of overexposed refrigerators, each displaying fruit and vegetable arrangements that resembled a composition by artist Vanessa Beecroft. This was no ordinary setting—it was Marie Adam-Leenaerdt's imagined supermarket, a space where fashion meets the everyday.
The overall decor was more subdued, yet rich in detail, with columns adorned with floral and organic arrangements that added a touch of refinement. Marie Adam-Leenaerdt, who has been leading her eponymous label since 2023, presented a collection that emphasized instinctive elegance over ostentation, bringing a sense of fantasy into daily life. In recent seasons, the fashion world has been caught between two extremes: the minimalism of Quiet Luxury and the bold, voluminous designs of maximalism. While some still favor the restrained silhouettes of Quiet Luxury, others are drawn to more decadent and dramatic creations. Marie Adam-Leenaerdt, however, has carved a niche in the middle, offering a balanced approach that is both elegant and precise.
For her eighth collection, the designer promotes the concept of "over-dressing"—the idea that everyday life can be enhanced by wearing one's most beautiful clothes. This is not about extravagant showpieces, but rather about finding beauty in the ordinary. Unlike the bold, pop-inspired looks of past collections, such as Karl Lagerfeld’s supermarket-themed Chanel collection for autumn-winter 2014-2015, Marie Adam-Leenaerdt uses the supermarket as a metaphor to bring chic into the everyday. Her designs include long, soft leather coats for shopping, flowy muslin dresses for a stroll in the Tuileries gardens, and even thigh-high stockings for dinner. The collection also features slit skirts, padded jackets, and black lace apron dresses, each piece carefully crafted to balance elegance with practicality.
This season, the designer also introduces a men’s line, offering flexible and relaxed versions of the suit, as well as more casual options like hooded blazers. The emphasis remains on dressing for the pleasure of it, with each piece designed to be worn and seen. At Marie Adam-Leenaerdt, fashion is not just about making a statement—it's about finding joy in the act of dressing itself.
Marie Adam-Leenaerdt Unveils Spring-Summer 2027 Collection at Paris Fashion Week
AI-rewritten from original reportingHow it works
fashion-weekparis-fashiondesigner-collectioneveryday-chicbelgian-label



