The IFTM event, a major tourism industry gathering, recently unveiled the Minister of Tourism's evaluation of the summer season's performance. Serge Papin, a key figure in the event, emphasized the significant revenue generated by foreign visitors, which reached 49.5 billion euros between January and the end of July 2026, marking a 3.7% increase compared to the previous year. The report also highlighted a growing list of emitting markets, showing increased international interest in French tourism. During the peak summer months of July and August, the departure rate of French people traveling within France dropped by 5 percentage points to 59%. Meanwhile, 84% of French vacationers stayed within the country. About 60% of the French population goes on vacation annually, a figure that has remained consistent over decades, while 40% do not travel, a number that has also remained steady.
According to Guy Raffour, director of Raffour Interactif, 22 million French people did not go on vacation in 2025. His firm conducted a detailed analysis of these non-travelers by using 16 interviewers who conducted phone interviews. This approach was chosen because non-travelers are often less connected to the internet and more likely to live in smaller towns or rural areas, making them less accessible through online surveys. The average monthly income before tax for households that went on vacation was 3,750 euros, compared to 2,315 euros for those who did not, highlighting a significant economic divide.
The profile of non-travelers includes mainly elderly individuals and those living in small towns. There is an 11-year age gap between non-travelers and vacationers, with the latter being younger. Among 25-50 year olds, the departure rate is the highest, while those aged 65 and older have the highest non-departure rate, at 60%. Women are more likely than men to not go on vacation, with a non-departure rate of 41% compared to 36% for men, partly due to the higher number of single-parent households.
There is a strong link between the size of a town and the non-departure rate of its residents. In communes with fewer than 2,000 inhabitants, the non-departure rate is 49%, compared to 28% in the Paris region. The regions with the highest departure rates are the Paris basin, followed by the South and the Mediterranean, then the West and Southwest. The East of France has the highest non-departure rate. Among socio-professional groups, retirees have the highest non-departure rate at 58%, followed by workers at 44%, farmers at 41%, employees at 36%, and merchants at 35%. The vacation departure rate is 81% for intermediate professions. The main reason cited for not going on vacation is insufficient income, with financial constraints taking precedence. Other factors include a lack of knowledge about how to plan a trip, limited entry-level opportunities in the tourism industry, and professional challenges such as job searching or unstable employment.
Social determinism also plays a role, with workers going on vacation significantly less than employees, despite similar salaries. Many people expressed a lack of knowledge on how to prepare and organize vacations, and illectronism, or the lack of digital skills, is an important issue to address. The aging population contributes to health and loneliness issues, further complicating the ability to travel. The Raffour Interactif 2026 Barometer survey involved 1,000 telephone interviews using a quota method, focusing on income, age gap, gender, the Paris agglomeration, and household size.
French Tourism Statistics Highlight Growth in International Visitors and Domestic Travel Trends
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