Initial plans for Cybertruck in Australia and New Zealand

The Tesla Cybertruck was initially planned to be sold in Australia and New Zealand, with many customers having paid deposits to reserve the vehicle. However, Tesla has now decided not to export the pickup truck to these two countries.

Customers wait for years with deposits

For nearly seven years, customers in Australia and New Zealand have been waiting for the Cybertruck, with some even paying deposits to secure their units. Tesla has now informed them that the vehicle will not be available in their markets, and it will refund the deposits paid.

Cybertruck's marketing changes

Tesla confirmed through email that the Cybertruck will not be marketed in Australia or New Zealand. The model was revealed in 2019 and generated both criticism and enthusiasm. Reservations were open in Australia, with a planned launch for 2021, but delays have continued.

Production starts but no export plans

Production of the Cybertruck began in the United States at the end of 2023, but it will not be exported to Australia or New Zealand. Tesla says it revised its plans after further reflection. Affected customers will get their deposits back, and a one-year subscription to Full Self-Driving (FSD) is offered if they buy a Model 3 or Model Y.

Cybertruck faces challenges in the US

The decision to stop exporting the Cybertruck to Australia and New Zealand comes as the model struggles in the United States. Sales are lower than expected, with high prices and quality issues affecting its appeal. The vehicle’s capabilities are also seen as more limited than originally promised.

Local regulations add complexity

In Australia and New Zealand, the Cybertruck would have required modifications to meet local regulations, such as right-hand steering wheels. Tesla says it chose not to make these changes due to low demand and the associated costs. This means the vehicle will not be officially sold in these markets.