The upcoming release of Grand Theft Auto VI has already generated massive buzz, with a 30-minute "extended look" that premiered on Netflix last week becoming a huge hit. The preview, which functioned like an extended teaser trailer, quickly climbed to the top of Netflix’s viewing chart and caused the platform to temporarily crash due to the high volume of viewers. According to data from Eurogamer, over 9,000 Twitch streamers covered the event, resulting in more than 5 million hours of viewing time on the platform alone. This marks the start of what is expected to be a two-month-long media frenzy, with unprecedented coverage of the game. While the excitement surrounding GTA VI is understandable, it raises concerns about how the game will be covered in mainstream media. In the coming weeks, it's likely that most news segments will dedicate only a few minutes to the game, focusing on questions like why it matters, its production cost, and its potential revenue. These segments might also revisit tired debates about video game violence, with presenters admitting they haven’t played a game since Pac-Man, which could risk reinforcing outdated stereotypes. Some may bring up the idea that "games are no longer just for kids" or point out that games generate more revenue than films and music combined. These discussions, while not entirely unhelpful, may not reflect the depth of understanding that exists within the gaming community. The BBC, which employs many staff familiar with video games, could offer a more in-depth analysis of GTA VI—examining its themes, creators, and cultural significance. This would be a welcome contrast to the lack of serious coverage given to other media, such as the Odyssey film adaptation of The Odyssey, which received thoughtful analysis on the BBC. It’s also worth noting that the attention GTA VI receives might come at the expense of other games, as media outlets may feel they have already covered the gaming world when they return to other stories after the GTA hype. There are many other compelling games beyond GTA VI that deserve attention. Titles like Elden Ring, The Legend of Zelda: Breath of the Wild, and No Man’s Sky have pushed the boundaries of open-world design, while games like The Last of Us: Part 2 and Disco Elysium have explored complex narratives and adult themes. Minecraft and Fortnite also receive regular media coverage, but often only due to concerns about children and gaming addiction, or their intersections with other media. It’s time for mainstream media to recognize that video games are a major cultural force, and that many people already understand and engage with them without needing constant explanation. There's a wealth of creativity and storytelling beyond GTA that deserves to be highlighted.