Chinese automakers are gaining traction in Europe, with models like Jaecoo 7 climbing sales charts and challenging established brands.
Chinese SUV gains popularity in Europe
The Jaecoo 7, a hybrid SUV from a Chinese automaker, has become one of the top 10 best-selling models in Europe. It sold 15,470 units in September alone and ranks second in its segment, just behind the Volkswagen Tiguan.Jaecoo enters European market
The Jaecoo brand, which is part of the Chery group, launched in Europe in 2025, starting with the United Kingdom before expanding to other countries, including France this year. Despite being a new player, it has already made a strong impression.Other Chinese brands gain traction
Other Chinese automakers are also making headway in Europe. Models like the Omoda 5, MG ZS, and BYD Seal U have entered the top 50 best-selling vehicles in the region. Chinese automakers collectively hold 14.6% of the European market in September, up from 11.7% in August.Sales growth driven by affordability
The rise in Chinese automakers' sales is partly due to rising fuel prices and the increased cost of living, which make their more affordable vehicles attractive to European consumers. Chery and BYD, in particular, saw significant sales increases in Europe between September 2025 and September 2026.
