Australian sports participation is facing challenges, especially among girls and women, with many disengaging from organized sports. A recent study explored how school and sports organization leaders understand breast-related barriers to participation and whether they see sports bras as a potential solution. Sports bras are crucial for girls and women because breast movement during activities like running or jumping can cause discomfort, chafing, and embarrassment, which may discourage them from participating. Research shows that up to 88% of girls wear sports bras that don’t fit well, and only about a third wear them during PE or school sports. This lack of proper support and education is a growing concern. A survey of 225 individuals—including coaches, teachers, and administrators—from 153 sports organizations and 72 schools across Australia highlighted several key issues. Many girls and women are unaware of the benefits of properly fitted sports bras. Cost is also a barrier, particularly in schools and community sports where access to sports bras may be limited. Sports bras are often viewed more as undergarments than performance equipment. One respondent compared the need for sports bras to that of mouthguards, saying, "In the same way that a mouthguard protects teeth, breasts are high-contact areas in our sport that require protection and support." Most respondents believed breast-related issues negatively impact participation, with many estimating that around 40% of girls and women in their organizations face such problems. However, the majority recognized the value of sports bras, with about 95% believing they help prevent breast pain and over 90% saying they reduce embarrassment from excessive movement. Despite this recognition, few organizations provide education on sports bra design, fit, or support. Only 2% of decision-makers included sports bras in school uniforms or sports equipment, and less than 1% offered formal education on the topic. Several solutions were proposed, including schools and sports organizations taking responsibility for educating girls and women on the importance of wearing well-fitted sports bras. Two case studies showed promising results: At Gilgandra High School in New South Wales, a lack of access to supportive sports bras was identified as a barrier to participation. Using government funding, the school provided free, professionally fitted sports bras, resulting in a 35% increase in girls’ participation in the school’s athletics carnival. This also improved their confidence and willingness to discuss breast health. In Queensland, the Queensland Academy of Sport added breast health education and sports bra fittings to its athlete support services. A physiotherapist provided one-on-one sessions to explain how proper sports bra fit can enhance performance and prevent injuries. Athletes became more likely to use breast health resources after receiving advice from trusted professionals, and the sessions helped reduce stigma around discussing breast health. Practical recommendations include treating sports bras as essential equipment, incorporating breast health education into physical education programs, and offering funding assistance to make sports bras more accessible to girls and women.