Journalist avoids flat iron for three months

British journalist Dusty Baxter-Wright conducted a three-month experiment in which she stopped using a flat iron, following advice from her stylist Charlie Illi of Brooks and Brooks in London. The goal was to examine how heat styling tools affect hair health.

Hair structure and heat damage

According to Charlie Illi, hair is mainly made of a protein called keratin, with the outer layer, called the cuticle, acting as a protective shield. Repeated use of flat irons, curling irons, or even high-heat hair dryers can lift, weaken, and erode this outer layer.

Impact of heat styling

The experiment was inspired by observations that many people experience dry, brittle, and frizzy hair due to the long-term effects of heat styling. Baxter-Wright wanted to highlight the hidden damage caused by these tools and understand how to adjust routines to help hair recover.

Experiment conditions and goals

During the experiment, Baxter-Wright continued using a medium-heat hair dryer and maintained three weekly washing and styling sessions, but she avoided using a straightener entirely. The aim was to learn how to adapt hair care routines to restore flexibility and hydration.