The French Rugby Federation (FFR) has agreed to extend its partnership with Adidas, a major sports equipment and apparel company, for another eight years. The original contract, which began in 2016, was set to expire in 2024, but the new deal will keep Adidas as the official supplier of rugby gear for the French national team and other affiliated clubs through 2032. Under the new agreement, Adidas will continue to provide uniforms, training equipment, and other essential sports products to the FFR. This includes the distinctive jerseys worn by players during matches, which are designed to reflect both the identity of the French team and the brand's innovative style. The partnership also involves co-branded marketing efforts and promotional campaigns aimed at growing the sport's popularity in France and internationally. The extension of the contract highlights the strong relationship between the FFR and Adidas, which has been a key sponsor of French rugby for over a decade. This long-term commitment reflects Adidas' confidence in the sport's growth and its role in supporting the development of rugby at all levels in France, from grassroots programs to elite competition. The deal also aligns with Adidas' broader strategy to maintain a strong presence in major global sports, including rugby, football, and other team sports. By continuing its partnership with the FFR, Adidas reinforces its position as a leading supplier in the rugby world, supporting both the French national team and the professional leagues in the country.