Label 619 is a creative project that focuses on producing works that are both entertaining and meaningful, combining fun with real messages. It has a unique style that blends various influences and modern themes. The label's founder describes it as a space for "mixed" comics, aiming to bring together the three main traditions of the ninth art—Franco-Belgian comics, American comics, and Japanese manga. The label's goal is to revive French pop culture, which it believes has become less prominent in recent years. The founder and other artists linked to Label 619 discuss the difference between "popular culture" and the term "pop culture," which is often used in English. They see "pop" as something that emerges suddenly and challenges the norms, coming from places or groups that are not always respected by the mainstream. This idea—that what is once considered marginal can eventually become mainstream—is seen as both motivating and fascinating. The label does not aim to elevate pop culture, as it already holds its own legitimacy. The founder is critical of the term "graphic novel," which they feel creates a hierarchy among works. Instead, they believe the term "comics" should be fully accepted and not replaced by labels that might imply certain works are more valuable than others. Label 619's publications often include elements of pop culture, especially from cinema. They frequently feature genres like action, gangster films, horror, science fiction, cyberpunk, and Japanese Kaiju Eiga (monster movies). The label also highlights urban cultures such as Chicana and West Coast American culture, along with Mexican wrestling aesthetics. Japanese animation and manga have a strong influence, with references to works like Power Rangers, Akira, Godzilla, Ultraman, Nausicaä of the Valley of Wind, Berserk, Billy Bat, Saint Seiya, and One Piece. Themes explored in Label 619's works include ecology, conspiracy theories, social changes, urban violence, feminism, transhumanism, cultural adaptation, forced assimilation, the effects of neoliberalism, and the impact of war. The label makes an effort to keep its works affordable, often pricing them lower than competitors despite their high production quality and large page counts. This strategy involves taking financial risks, as the profit margins are slim. The founder hopes to make these books accessible to students, the unemployed, and others with limited purchasing power, with the success of titles like Shangri-La depending largely on sales.