Xiaomi, a Chinese technology company known for its smartphones and smart home devices, has announced that Germany will be the first European country where its electric vehicles will be sold, starting in 2027. This decision comes after the company signed agreements with eight German automotive groups during the IFA trade show in Berlin. Among the partners are Emil Frey Germany and LUEG Mobility, both of which are involved in car distribution and mobility services. Xiaomi also launched an international website for its automotive division shortly before the event, signaling its growing focus on the global automotive market.
To support its European operations, Xiaomi will use Munich as its operational center. The city already hosts one of the company’s research and development centers, which will help in adapting its vehicles to meet European safety and environmental standards. In addition to selling its cars, Xiaomi plans to offer after-sales service, but the number of dealerships and the specific cities where the cars will be sold have not yet been disclosed. The company has not revealed the exact models that will be available in Europe, though the SU7 electric sedan and YU7 SUV—both popular in China—may be among the options.
During a presentation to German distributors in April 2026, Xiaomi mentioned plans for 15 sales points and nearly twice as many for maintenance. However, adapting its vehicles to European standards could impact technical specifications, such as driving range. European regulations, particularly the stricter WLTP (World Light-duty Test Procedure) standard, may require changes to the cars compared to the CLTC (China Light-duty Vehicle Test Cycle) standard used in China. While Xiaomi has not indicated any immediate plans to sell cars in France, the country remains important to the company for its telecommunications business.
Since Xiaomi began its automotive activities in 2024, the company has delivered more than 700,000 electric vehicles globally, with the SU7 model alone surpassing 500,000 deliveries in just 28.5 months. However, pricing in Europe is expected to be higher due to import taxes imposed by the European Union. To mitigate this, Xiaomi may need to invest in new factories or acquire existing ones, as other Chinese automakers like BYD and Chery are doing. Xiaomi’s vice president of the automotive division and head of international operations, Yu Liguo, emphasized that the company is making long-term investments in Europe, signaling its commitment to the region’s automotive market.
Xiaomi Announces Entry into European Electric Vehicle Market with Germany as First Country
AI-rewritten from original reportingHow it works
xiaomielectric-carsgermanyautomotiveifamunich



