Samsung is reportedly shifting its focus away from QLED technology in its LCD television lineup, opting instead for MiniLED and especially MicroRGB technologies. This change is evident in Samsung's 2026 product catalog, where the M70H MiniLED model has become the entry-level offering for the company's premium LCD TVs. The Neo QLED, which previously occupied the top tier, now sits in an intermediate segment, while MicroRGB technology is positioned at the highest end. According to Korean media outlet ETNews, this shift is more than just a reorganization of the product lineup. Samsung is significantly reducing its production of QLED TVs, potentially cutting output from around 10 million units in 2025 to just 2 to 3 million in 2026—a drop of nearly 80 percent. Samsung produces about 40 million televisions annually, so this change represents a major shift in strategy. For years, Samsung divided its QLED TVs into two categories: standard QLED models with conventional LED backlighting and Neo QLED models that combined Quantum Dots with MiniLED backlighting. However, the 2026 lineup has already seen a reorganization. The M70H MiniLED model has become the new entry point for Samsung's MiniLED line, while the Neo QLED now resides in a mid-tier segment. According to ETNews, this repositioning is accompanied by a deeper decline in QLED LCD TVs. Samsung is reportedly phasing out its entry-level QLED range in favor of MiniLED models that do not use Quantum Dots. Industry sources suggest that Neo QLED production may be cut in half as early as 2027, with a potential full stop by 2028. However, these reports are not yet official, and Samsung continues to market the Neo QLED in 2026. This shift is partly driven by market trends. Chinese manufacturers have popularized QLED technology, especially in affordable models, reducing its uniqueness as a selling point. In response, Samsung is moving the competitive focus to other technologies. In the mid-range, the company is emphasizing MiniLED models without Quantum Dots, while the premium LCD segment is transitioning toward MicroRGB technology. In this approach, red, green, and blue LEDs directly produce color, eliminating the need for Quantum Dots. Samsung is not alone in this shift—Hisense and TCL are also promoting their own RGB MiniLED models, indicating that this technology is becoming a key battleground for high-end LCD TVs. For consumers, the removal of Quantum Dots on certain models doesn’t necessarily mean a drop in quality. The M70H, for example, uses "Pure Spectrum Color" technology, which claims to expand the color range without relying on QLED. Only comparative testing will determine how these new technologies stack up against the older QLED and Neo QLED models. Samsung is not entirely abandoning Quantum Dots, as they are still used in QD-OLED technology, which is gaining traction in the company's OLED lineup. According to Omdia, Samsung sold around 2 million OLED TVs in 2025, a 38.1 percent increase from the previous year. If the reports from ETNews are confirmed, this shift would mark a significant turning point in the history of Samsung's LCD TVs. Nearly a decade after promoting QLED as a key differentiator against OLED, the company now appears to be preparing for a post-QLED era in its LCD television strategy.