A new study by the Foundation for Nature and Humanity (FNH) and the Institute for Transition Mobilities (IMT), conducted in partnership with the firm C-Ways, suggests that an electric car priced under 15,000 euros could attract up to three million customers annually in the European Union. The proposed vehicle would be designed with limited specifications, including a maximum length of 3.60 meters, four seats, and an unladen weight of less than 800 kg. Its battery capacity would range from 15 to 22 kWh, offering a real-world driving range of 140 to 200 kilometers. The car would not support fast charging and would have a top speed of 110 kilometers per hour.
In France, the study estimates that 54% of the cars currently in use are suitable for trips that can be covered with 140 kilometers of autonomy and four seats. The market potential is projected to reach 2.5 million annual sales in the EU between 2030 and 2035, increasing to three million as the market matures. The study highlights that this type of electric car would meet the daily needs of a large proportion of drivers, especially those in modest households, which have seen a decline in new car purchases since 2019.
The research also notes that adopting such a vehicle would significantly reduce greenhouse gas emissions compared to a ten-year-old gasoline-powered car, potentially cutting emissions by a factor of 3 to 3.5 for the same distances traveled. Additionally, the lighter weight and smaller battery would save 26 terawatt-hours of electricity per year in the EU, equivalent to 1% of total electricity consumption, and reduce lithium usage by 6,000 tons annually.
To facilitate the production and adoption of these vehicles, the study proposes creating an intermediate regulatory category, provisionally named M0, to bridge the gap between heavy quadricycles and traditional cars. The authors also suggest integrating these small electric models into social leasing programs to further support the transition to electric mobility.
European Study Proposes Affordable Electric Car Market with Price Cap Under 15,000 Euros
AI-rewritten from original reportingHow it works
electric-vehiclesemissions-reductioneu-marketsustainable-transportmobility-study



