Greta Gerwig's new record
Greta Gerwig, an American director and former actress, has set a new record with the trailer for her upcoming film Narnia: The Magician's Nephew. This trailer reached 481.3 million views in its first week, surpassing the previous record held by the trailer for her 2023 film Barbie.Previous record broken
The Barbie trailer, released in 2023, had been viewed 240 million times in its first week, according to data from WaveMetrix. This made it the most viewed film trailer in a single week at that time, a record that Narnia: The Magician's Nephew has now surpassed.Rapid viewership growth
The Narnia: The Magician's Nephew trailer was uploaded on October 13, 2026, and within 13 hours it had already been viewed 8 million times. This rapid rise in viewership indicates strong audience interest in the film.Gerwig on the project
Greta Gerwig expressed her feelings about directing Narnia: The Magician's Nephew in an interview with BBC Radio 4. She said she felt intimidated by the project but believed it was worth the challenge. She emphasized her deep respect for the Narnia saga, which she loved as a child and now views as the work of a philosopher and writer.Cultural and creative challenges
Gerwig noted the added pressure of being a non-British director adapting a classic British story. She compared it to Americans adapting Shakespeare, explaining that there is a sense of reverence and the need for extra care when interpreting someone else's cultural heritage.Cast and future projects
The film features a cast including Emma Mackey, Daniel Craig, Carey Mulligan, and Meryl Streep. This will not be Gerwig's only collaboration with Netflix, as another film from the Narnia franchise is also in the works for a future release.
