Laurent Dutot joins CEO Car Caring

Laurent Dutot has moved from his role at BYD to become the national sales and marketing director at CEO Car Caring, a BtoB driver relationship specialist. The transition took place on October 1, 2026, as reported on October 22, 2026.

Dutot’s new responsibilities

In his new position, Dutot oversees commercial development, partnerships, marketing strategy, and the creation of new offerings. He works closely with management and operational teams to shape the company’s direction.

CEO Car Caring’s rationale

Laurent Latour, founder and president of CEO Car Caring, cited Dutot’s experience in the automotive sector, particularly in BtoB and used car markets, as a key factor in hiring him. Latour emphasized the value of Dutot’s background in building relationships with manufacturers, networks, and business clients across France and Europe.

Shared values and goals

Both Latour and Dutot highlighted their shared belief in trust and quality service as the foundation for long-term relationships. Latour stated that Dutot’s arrival would help accelerate the company’s projects while maintaining these core values.

Dutot’s vision for the role

Dutot expressed his intent to build sustainable partnerships and address the needs of automotive industry stakeholders. He emphasized the role of technology in creating simpler, more attentive, and more effective customer relationships, aligning with the company’s future ambitions.