DREO, a company known for its smart fans and air conditioners, has expanded its product range to include electric heating solutions. The company first announced this move at the IFA trade show in Berlin in early September 2026. On September 23, 2026, DREO launched two electric radiators and an air purifier designed for home use during colder months. These products aim to provide efficient heating and air quality solutions for various living spaces. The flagship product, the Heating 360° 720S, is priced at 119.99 euros and features a unique technology called AutoShift 360°. This system allows the radiator to direct heat either directly toward the user in "Target mode" or spread it evenly throughout the room in "360° mode." It is ideal for spaces ranging from 15 to 25 square meters and uses ceramic resistance to heat up quickly. The device operates quietly at 25 decibels and includes ambient lighting that changes color based on the heating level. The 711S Convector, priced at 149.99 euros, uses natural convection without the need for a fan, resulting in completely silent operation (0 decibels, according to DREO). Its ultra-thin, tempered glass design helps save floor space and is suitable for small rooms where steady heat is needed. It features a 2000 watt heating element, making it powerful yet compact. The Air Purifier 530S, priced at 139.99 euros, is part of DREO’s winter product line. It includes a three-stage filtration system that captures 99.97% of particles as small as 0.3 microns in Sleep mode. It also has a PM2.5 sensor that automatically adjusts its speed and an app to monitor indoor air quality. DREO claims that the ECO mode in both heaters can provide "up to 40%" energy savings, though the company does not clarify the basis for this comparison. All electric resistance heaters have an efficiency of 100%, and the energy savings are attributed to ECO mode, which reduces heat output or better focuses the heat on the desired area. These products are suitable for use in studios, bedrooms, or home offices, with the 711S convector being especially ideal for quiet environments. However, for heating an entire apartment for extended periods, a central heating system is still recommended. The three new products are now available for purchase on the DREO website, Amazon, and through authorized resellers.