Lucid, an electric vehicle manufacturer that has previously operated in a limited number of markets, is set to enter the French market. Known for producing vehicles in Arizona and Saudi Arabia, Lucid will showcase two of its models at the upcoming Paris Motor Show: the Gravity Grand Touring and the Air Grand Touring. The Gravity is a large, 7-seater SUV priced between 95,900 and 148,900 euros, with four different versions. The entry-level Touring model starts at 95,900 euros and offers 568 horsepower, an 89 kWh battery, and a WLTP range of 545 kilometers. Higher trims include additional features like a panoramic roof, four-zone air conditioning, and improved performance. The top-tier Grand Touring Ultimate model, priced at 148,900 euros, adds luxury features like air suspension, a high-end audio system, and advanced driver assistance, but offers slightly less range due to the added weight of these features. Lucid will face competition from established brands like BMW and Volvo in this segment. The Lucid Air sedan, already familiar to some international buyers, also has four versions available. The Pure model, priced at 86,900 euros, features 442 horsepower and a 88 kWh battery that allows for up to 831 kilometers of range. The Touring version, priced at 100,900 euros, adds all-wheel drive and offers a slightly lower range of 780 kilometers. The Grand Touring model, at 131,900 euros, boasts an impressive range of 960 kilometers, surpassing even the Mercedes EQS. At the top of the line, the Sapphire model is significantly more expensive, starting at 252,900 euros, and offers an extraordinary 1,251 horsepower and a top speed of 330 km/h, though with a reduced range of 694 kilometers. It faces competition from models like the Mercedes EQS and the BMW i7. Lucid currently sells its vehicles in Germany, where the Air starts at 85,900 euros and the Gravity at 94,900 euros. The French prices are slightly higher, with an entry-level price of 1,000 euros more. Despite its growth, with 15,841 cars sold globally in 2025, Lucid remains a small player compared to its German competitors. The company has been supported by the Saudi sovereign fund PIF, which has helped stabilize its financial position. With no government purchase assistance available at this price range, Lucid will need to focus on perceived value, design quality, and in-car experience to attract buyers. In terms of taxation, Lucid is currently exempt from the weight-based surcharge on electric vehicles, a tax that was set to be introduced in July 2026 but was later canceled. However, this exemption may be revisited during the 2027 budget discussions. The company has not yet provided clear details on ordering and delivery timelines, only stating that the models will be "soon available." At the Paris Motor Show, only the higher-priced Grand Touring versions will be displayed, while the entry-level models will not be on the stand. For after-sales service, Lucid has partnered with Emil Frey France, which also imports brands like Mitsubishi and Subaru. Additionally, Lucid is developing two more affordable models priced around 43,000 euros, which are expected to have broader appeal in the French market.